VRT started an online radio concept called 'Spitlist'. The goal is incorporating the aspects of radio to youtube playlists that showcase urban music. Hosts include Belgian up-and-coming rapper Dvtch Norris and Dj Black Mamba.
They asked me to create a visual identity for the Spitlist. They wanted a logo and a short animation to introduce each host. Besides that they needed pancartes, outro graphics and a subscribe page.
Since I wanted to create an urban feel, and considering the limited budget, I figured that animated doodles would be a great fit. Also, the patterns could easily be adapted for each different host, using different illustrations that present a certain personality.